OUR STORY: WHO WE ARE, HOW WE GOT HERE AND THE SKILLS WE HAVE TO OFFER

STARTING FROM SCRATCH

It all began in 1991, in the midst of Australia’s worst recession since the Great Depression, operating from our home unit at Holden Hill in the north east of Adelaide. Crazy? Naive? Maybe, but our logic was if our business can survive during a recession, it’ll survive anything.

Our first computer was a MacIntosh IIci, the absolute Rolls Royce of the day, with a whopping 8MB of RAM and a price tag in excess of $8,000.00… not including the black and white monitor! Other equipment included a black and white A4 laser printer and an A4 black and white flatbed scanner. We quickly out grew the home office and relocated to a more respectable set-up with an office at Prospect just north of the CBD. Our workload was predominantly producing publications like magazines and newsletters, with a small amount of label design work. Soon enough the label design side of the business grew and quickly became one of our specialties.

In 2002 we moved from Prospect to Glynde in the eastern suburbs of Adelaide where we developed a large client base around label and packaging design. Through this we acquired the knowledge essential to work in this specialised industry, equipping us with skills that made us standout and created a point of difference to many other graphic designers.

2013 and time for a major change – we undertook a complete re-brand of the business, which included moving to our current location at Technology Park Mawson Lakes, and introduced a host of new services including 100% in-house website design and development.

Our mission is to make the ‘building a brand’ process as seamless for our customers as we possibly can. By having the skills to handle every aspect of the project we can eliminate the need for the client to source multiple suppliers. We can work with you to create the right image for your brand: from logo design, right through to all of your promotional essentials, such as general business stationery, brochures, catalogues, website/e-commerce, promotional items, displays, product labels and packaging, advertising, signage and so much more.

As we say ‘image is everything’ don’t underestimate it’s importance.

Good service is hard to find and providing good service is something that we strive for and pride our selves on. Under promise and over deliver – we believe this is just one of the ingredients for a successful recipe.

MEET THE OWNERS
WE LOVE OUR WORK… AND A FEW OTHER THINGS TOO

Icon Graphic Design Adelaide, black and white photo of Tina Danher-Hart the business partner.

MEET TINA

A creative Piscean born in Sydney, Tina has worked in this industry since leaving school (we won’t say how long ago that was). She enjoys all the different aspects of graphic design with her strengths in logo’s and business branding, brochure design, layout and typography, and building websites.
When she is not cooking up a new design for a client, you will usually find this busy mother of 2 cooking up a storm for the next dinner party or out pounding the pavement in the neighbourhood.

Tina’s skill set

GRAPHIC DESIGN 100%
LAYOUT / TYPOGRAPHY 95%
COLOUR MANAGEMENT 85%
PHOTOGRAPHY 65%
IMAGE MANIPULATION 88%
WEBSITE CONSTRUCTION 100%

MEET TINA

A creative Piscean born in Sydney, Tina has worked in this industry since leaving school (we won’t say how long ago that was). She thoroughly enjoys her work as a web designer, as well as all the different aspects of graphic design. Tina’s strengths include logos and business branding, brochure design, layout and typography.

When she is not cooking up a new design for a client, you will usually find this busy mother of two cooking up a storm for the next dinner party, or out pounding the pavement in the neighbourhood.

Tina’s skill set

WEB DESIGNER 100%
GRAPHIC DESIGNER 100%
LAYOUT / TYPOGRAPHY 95%
COLOUR MANAGEMENT 85%
PHOTOGRAPHY 65%
IMAGE MANIPULATION 88%

MEET PAUL

Paul’ was born in Liverpool a very long time ago. Paul is passionate about all things creative. Being a Sagittarius he is an absolute perfectionist and his creative and playful nature means his strengths are in all aspects of graphic design, photography, colour, photo manipulation and correction.
Paul loves cycling and in his downtime chooses to recharge his batteries with a 100km+ bike ride or by adventuring in the many mountain bike parks around Adelaide.

Paul’s skill set

GRAPHIC DESIGN 100%
LAYOUT / TYPOGRAPHY 70%
COLOUR MANAGEMENT 93%
PHOTOGRAPHY 95%
IMAGE MANIPULATION 90%
WEBSITE CONSTRUCTION 100%
Icon Graphic Design Adelaide, black and white photo of Paul Danher-Hart the business partner.

MEET PAUL

Passionate about all things creative, Paul was born in Liverpool a very long time ago. Being a Sagittarius, he is an absolute perfectionist, whose creative and playful nature translates into strengths as a web designer and all aspects of graphic design, including photography, colour, photo manipulation and correction.

Paul loves cycling and in his downtime chooses to recharge his batteries with a 100km+ bike ride or by adventuring in the many mountain bike parks around Adelaide.

Paul’s skill set

WEB DESIGNER 100%
GRAPHIC DESIGNER 100%
LAYOUT / TYPOGRAPHY 77%
COLOUR MANAGEMENT 93%
PHOTOGRAPHY 95%
IMAGE MANIPULATION 90%

WHATS HAPPENING ON FACEBOOK

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Yeah! It's Friday.

Did you know we design wine labels also? Not only did we design these wine labels for Blue Rock Wines we also photographed these bottles and many more from their range.

We have a good understanding of the printing process. Also we understand the 'embellishments' that can be applied to the label. Like hot foiling, varnishes, hi-build varnish, embossing and much more.

Label stock is also very important to give the label that quality feel, especially when a label is white. Adhesive paper like Poem is very popular because of how white it is and how it feels. Pretty sure Beerenberg products are printed on this material.

Get in touch if you are looking for someone to design your product labels at: iconwebdesign.com.au/contact
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3 days ago

Icon Graphic Design

Tina and I had a great time last night at the Tech Park/Polaris Centre Xmas Networking event at Innovation House. I felt privileged to be asked to speak. Connected with a lot of great business owner. ... See MoreSee Less

Tina and I had a great time last night at the Tech Park/Polaris Centre Xmas Networking event at Innovation House. I felt privileged to be asked to speak. Connected with a lot of great business owner.

Happy Monday everyone!

This week we want to share with you, part of a project we completed for The City of Salisbury.

We had great feedback about this icon we created and the good people at the council have been using it quite a bit on their promotional material to promote the new premises.

Have you seen it about the place yet? If you (or anyone you know) need help with a similar project, get in touch today. iconwebdesign.com.au/contact/
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Comment on Facebook

Great work 👌

Happy Monday Everyone!

Today we wanted to show you how we superimposed an electronic version of an Olive Oil label onto a stock photo of a bottle.

We needed a photo of the EVOO product for a catalogue we were designing and didn't have time to do a photo-shoot, so we just made one in Photoshop.

First we sourced a stock image that was the same as the actual product, then we applied the electronic version of the label to the bottle and applied a 5% transparency. Then we added a shadow to the right side of the label, next we created a highlight for the left side and another subtle highlight off centre to the right. To finish off we then added a fake shadow to the base of the bottle and there you have it!

Talk to us about having labels superimposed by making contact with us at: iconwebdesign.com.au/contact
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Happy Monday everyone!

This week wanted to showcase a project we did for the City of Salisbury.

The council had invited a group of Chinese delegates to visit Adelaide to promote Technology Park with these Investment Brochures.

Icon Graphic Design was privileged to have created a series of brochures (just like the one presented in this video). The City of Salisbury needed two versions of each brochure, one in English and one in Chinese.

Should you or anyone you know need brochures designed in any language, make contact with us to get started.

icongraphicdesign.com.au/contact
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Happy Friday everyone!

This week we want to show you the solution we came up with for a packaging problem that Woodside Cheese had.

Originally Woodside Cheese had a watchband shape adhesive label that wrapped around the Goat Curd tub. When the label was first applied it looked great, but once it was handled for a short amount of time it would completely stick to the container and loose its appeal.

We came up with a solution to the problem by designing a new cardboard sleeve which simply slipped over the tub which also reduced production time and it looked great.

If you are looking for packaging solutions get in touch!
iconwebdesign.com.au/contact
... See MoreSee Less

Happy Friday everyone!This week we want to show you the solution we came up with for a packaging problem that Woodside Cheese had.Originally Woodside Cheese had a watchband shape adhesive label that wrapped around the Goat Curd tub. When the label was first applied it looked great, but once it was handled for a short amount of time it would completely stick to the container and loose its appeal.We came up with a solution to the problem by designing a new cardboard sleeve which simply slipped over the tub which also reduced production time and it looked great.If you are looking for packaging solutions get in touch!
https://iconwebdesign.com.au/contact

Comment on Facebook

Simple but brilliant!

Hope everyone is having a great Monday!

This week we wanted to show an oldie but a goodie. We designed this G.W.Cox Ad. back in 2012 and you can still see this getting around on the back of an Adelaide Metro bus today. It's really stood the test of time.

Get in touch is you are in the need for a press Ad. design: iconwebdesign.com.au/contact
... See MoreSee Less

Hope everyone is having a great Monday!This week we wanted to show an oldie but a goodie. We designed this G.W.Cox Ad. back in 2012 and you can still see this getting around on the back of an Adelaide Metro bus today. Its really stood the test of time.Get in touch is you are in the need for a press Ad. design: https://iconwebdesign.com.au/contact

2 months ago

Icon Graphic Design

Happy Friday Peeps!

This week we want to show you a project we completed for Penfield Olives.

Some of you may be very familiar with these outstanding pickled onions as they have been around for a long time now, but it was time to give the product a new look.

Icon Graphic Design were fortunate enough to be given the task of designing and print managing the whole project.

If you or anyone you know is looking at improving the look of their product just get in touch with us to discuss how we can help.

icongraphicdesign.com.au/contact
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2 months ago

Icon Graphic Design

Happy Friday Peeps!

This week we want to showcase part of a project we did for Air Comfort Services. They came to us as it was time to update their old logo but wanted to retain the 'air ducts' used in the previous logo.

We were up for the challenge and came up with a design that we were delighted with and most importantly so was the customer.

Thinking of improving your outdated logo? Get in touch as we would love to help because we believe image is everything! iconwebdesign.com.au/contact
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2 months ago

Icon Graphic Design

Happy Friday peeps - and happy long weekend too!
Our friends at Northern Adelaide Pet Sitters came to us for a business branding package. This included logo design, business card design and print, plus a great new website. We didn't design the vehicle signage - but we are so happy to see this great company looking so good all round!

Check out some more of our work at: iconwebdesign.com.au
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Comment on Facebook

I have had to leave Crystal at the Vet Cattery about 5 times in the last few months. This sounds good. Crystal goes on a hunger strike as she thinks I'm leaving her. I'm her 4th handmaid, so a lot of anxiety poor puss.

2 months ago

Icon Graphic Design

Happy Friday everyone!

This week we wanted to show you a project that we were proud to be a part of.

We must give the business owner Skye credit for this logo/packaging design too, as her incredible vision for this brand helped make it what it is.

The packaging is so simple yet so effective and has been received in the market place with fantastic feedback. It really was a pleasure to work on this branding package.

The product can be purchase online at the kokomosun.com.au website that we also developed for Skye.

If you like what you see, you can find similar branding projects at our website: iconwebdesign.com.au/logo-design
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Comment on Facebook

Check it out Skye!

And what a fabulous duo I have working with me to bring my vision to life. Thank you guys 🖤🖤

2 months ago

Icon Graphic Design

Check this out peeps. ... See MoreSee Less